Quote
You’ve gotta start with the customer experience, and move backwards to the technology. You can’t start with the technology, and figure out where you’re gonna sell it. … I know that it is the case.
- Steve Jobs, 1997 WWDC
You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.
- Steve Jobs, 2005
